Review of Make
Doing manual tasks like copying emails to spreadsheets or sending messages for every new sale is a waste of time. Make (formerly Integromat) is the ultimate "no-code" platform to connect all your applications and create automatic workflows that save hundreds of hours.
What is Make and how does it work?
It is a visual integration tool. It allows you to drag and drop application icons (like Gmail, Slack, ChatGPT, Shopify) and connect them with logical "wires". When something happens in one application (e.g., a sale comes in), Make automatically triggers actions in other applications (e.g., send invoice and notify on Slack).
✅ Pros (Advantages)
- ✔️ Incredibly powerful and flexible visual interface.
- ✔️ Generous free plan to get started.
- ✔️ Allows complex logic, routers, and error handling.
❌ Cons (Disadvantages)
- ✖️ Steeper learning curve than Zapier.
- ✖️ Knowing JSON structures is necessary for non-native APIs.
Detailed Pricing and Plans
This tool features scalable options depending on your intensity of use and the size of your business:
Free
$0/month
To get started.
- ✔️ 1,000 ops/month
- ✔️ 2 active automations
- ✖ 15 min interval
Core
$9/month
Entrepreneurs.
- ✔️ 10,000 ops/month
- ✔️ Unlimited flows
- ✔️ 1 minute interval
Pro
$16/month
Advanced businesses.
- ✔️ Custom variables
- ✔️ History search
- ✔️ Execution priority
Ready to automate your business?
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Try Make Free 🚀💡 Real Use Cases for Entrepreneurs
📍 Agencies and Lead Generation
When a potential client fills out a form on Facebook Ads, Make captures that data instantly, saves it in a Google Sheet, adds it to your email system (e.g., MailGenius), and sends you an alert via Slack or WhatsApp so you can call them instantly.
📍 Automatic Accounting Assistant
Every time you receive an email with an attached PDF that says "Invoice", Make downloads the PDF, sends it to ChatGPT to extract the amount and provider, and automatically records the expense in your monthly financial Excel.
📍 Content Creators
When you publish a new video on YouTube, Make can detect that event and automatically create a draft of a post in WordPress, publish a notice in your Telegram group, and schedule 3 tweets for the week announcing the video.
🔄 Key Integrations
Make is, literally, the glue of the internet. It has over 1,500 natively integrated applications (Gmail, Shopify, Stripe, Notion, OpenAI, Telegram, etc.). And if an app is not on the list, you can use its "HTTP" module to connect to any open API in the world.
⚖️ Alternatives to Make
If you are looking for other platforms to join your applications, these are the main ones:
- Zapier: The giant and pioneer of the market. It is much easier to use for absolute beginners, but it is significantly more expensive and less visual when you want to build very complex flows (with multiple conditional paths).
- n8n: The favorite option for developers. It is "Open Source", meaning you can install it for free on your own server if you have the technical knowledge to do so.
- Pabbly Connect: Very popular among entrepreneurs because they usually offer "Lifetime Deals", making it the cheapest option in the long term, although its interface is rougher.
❓ Frequently Asked Questions (FAQ)
Do I need to know how to program (code) to use Make?
Not at all. It is a 100% "No-Code" platform. Everything works by dragging bubbles (nodes) and connecting them with lines. You just need to understand the basic logic of "If X happens, then do Y".
What happens if my automation fails while I sleep?
Make has error handling systems. If, for example, a server goes down and the automation fails, it will hold the information in an "error queue" and notify you by email. The next day you can press "Retry" and the flow will continue where it stopped.
How does it differ from its old version (Integromat)?
Make is the official evolution of Integromat. It was rebuilt from the ground up to be faster, support large work teams, and offer a much more modern visual interface, although the underlying logic remains the same.
Continue learning:
Discover how to apply Make to gain free hours in our guide on Productivity: Save 15hs per Week.